Wow! I have a new job!

by tracibrowne on May 1, 2012

In November 2011 at IAEE’s Expo!Expo! I ran into Melissa Ooi and Arran Coole from ASP Events (love their websites) on the show floor. I mentioned I was hoping to see something new and exciting in the way of event apps and they asked me if I had been by GenieMobile’s booth yet? No I [...]

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Trade Show Floor Beauty is in the Eye of the Beholder

by tracibrowne on April 13, 2012

Last week I attended The Philadelphia CVB and Pennsylvania Convention Center’s Meeting Metropolis event. That event included a trade show of local businesses and venues that cater to meeting planners. As soon as I walked into the trade show I felt that something was different here. In my defense I was hungry and a bit [...]

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Does Your Event Sponsorship Request Suck?

April 11, 2012

Last weekend a friend of mine showed me a sponsorship request she received in the mail that day. She knows I sell a lot of sponsorships for my event and she thought I’d get a kick out of this one. What’s sad is that I’ve seen organizations and events publish letters just like this one. [...]

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Unforgivable Meeting Blunder – Don’t make this mistake

April 6, 2012

I was at an event this week and found out first hand the effects of not giving your attendees a good solid start to their day. This was basically a one day event. The evening before they had a networking reception for the 200 or so attendees. That was very well done and I really [...]

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Conference Innovators – Not Who You Might Think

March 9, 2012

I’ve been hearing so much being said in the events industry about a need for change. I was one of those people and then I discovered something in the past couple of years. The change has already been taking place for a while. It’s mostly events in the events and association industry that they are [...]

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Do as I Say, Not as I Do – What Gets My Goat About EXHIBITOR 2012

February 28, 2012

With EXHIBITOR 2012 just days away I’m been reaching out to many of my industry supplier friends to schedule some time to say hi and catch up.  They tell me that yes they will be there and I say, “if we don’t meet up before, I’ll see you in the exhibit hall…I’ll stop by your [...]

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Why You Should Be Texting Your Attendees

February 22, 2012

When it comes to mobile I am anything but an early adopter. I actively resist the invasion of technology into what I consider my personal space. I had a mobile phone that did nothing more than make phone calls until 2010 and now I’m in love with Siri. I swore I’d never give up my [...]

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An open letter to the #ExpoChat community

January 26, 2012

The weekly chat on twitter that is all about trade shows, #ExpoChat, is just seven months old, yet I don’t know how I managed to live without it all the time before it started. I have had the privilege of meeting weekly with some of the brightest, most innovative and passionate trade show producers, exhibitors, [...]

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A Conference Curmudgeon

December 14, 2011

I’m afraid I’m becoming a conference curmudgeon.  I often return home from event industry conferences disappointed.  I love seeing everyone face-to-face, but am disappointed in the education and the trade show content. Expo! Expo! was no different for me.  I do not however regret going.  The reason being I got to meet so many “friends” [...]

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Exhibitors who caught my eye at Expo! Expo!

December 13, 2011

There was a lot of tech on the show floor at Expo! Expo! yet not a lot that stood out to me as being new or innovative. I’m not saying the tech was not good or useful, just that I’ve seen it all before. But the following are a few exhibitors who really stood out [...]

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